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adidas and Munster Rugby Team Up For Four More Years

14th December 2009 By Munster Rugby

adidas, the world’s leading sports brand, and Munster Rugby today announced a new four year contract extension to the pair’s existing partnership.

adidas, the world’s leading sports brand, and Munster Rugby today announced a new four year contract extension to the pair’s existing partnership.

The four year deal is an extension to the initial three year contract signed in 2007 and will see adidas continue to supply Munster Rugby with the most technically advanced rugby kit until the end of the 2013/14 season.

Speaking about the extension, Garrett Fitzgerald, Chief Executive of Munster Rugby said, "Munster Rugby is delighted to continue its partnership with adidas. Their global brand appeal, heritage in rugby apparel and kit technology is second to none. We have had an excellent working relationship for the past three years and we look forward to another four years together, as the association will ensure the squad continues to be fully equipped for the demands of modern rugby."

Paul Moloney, Senior Sports Marketing Manager, adidas Ireland added, "The partnership has been a great success since we joined forces for the first time in 2007, and at the start of this season we had a very successful launch of the new 2009/10 adidas Munster Rugby playing kit. adidas understands the passion, power and heritage that is the backbone of Munster Rugby and we know that, coupled with our long history of rugby innovation, we can look forward to many more years of success.

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